You get traffic to blog with effort of marketing such as social media, paid marketingn, email marketing but your blog bounce rate is too high that showing audience not interested in your blog content.
There is many possibility for why audience not interested in your blog post but first possibility that content of blog post. May be your blog is good but way of presentation is not attract audience to read it. another possibility is your blog not have more related link so that visitor navigate more content related to a topic which audience is interested.
Here talking about best step to Write Perfect Blog Post For Your Audience:
Blog Title Image
Table Of Contents
Text Blocks (With white space)
Expanded Bullet & Numbered Lists