Website speed really matters. No matter whether it is driven over a WordPress script or on any other, you need to take care of average page load time. As Site speed plays a very important role in online business. It can increase or decrease the revenue of your online business, depending on how much time your site takes to load. There is a shocking relation between site speed and conversation rate, which is particularly true for e-commerce sites.
What is Page Speed?
Fast loading pages improve user experience, increase your pageviews, and help with your WordPress SEO. Website speed matter during page load. A slow website leads to higher bounce rate of your blog website as your audience or reader got irritate whenever your website take time to load.
What is importance of Page speed?
- Google counts the loading speed of your website as a ranking factor.
- Speed is not just important for search engines, it’s important for user experience.
- Improving your websites loading time should be about your websites visitors and ensuring your user experience.
How Page speed affect Google Page Ranking?
When Google first announced site speed in web search rankings, it played a miniscule part. But overtime it has become one of the main development factors Google takes into account for ranking websites.
But WordPress CMS have provided many plugin to speed up your WordPress Website. Here I am talking about 7 Best WordPress page Speed Plugin For Your Blog Website.
How to Check Your WordPress Website Speed?
Often beginners think that their website is OK just because it doesn’t feel slow on their computer. That’s a HUGE mistake. Since you frequently visit your own website, modern browsers like Chrome store your website in cache and automatically pre-fetch it as soon as you start typing an address. This makes your website load almost instantly.
However, a normal user who is visiting your website for the first time may not have the same experience. In fact, users in different geographical locations will have a completely different experience.
It is a free online tool that allows you to test your website’s speed from different locations.
Factors affecting WordPress Website speed:
Your speed test report will likely have multiple recommendations for improvement. However most of that is technical jargon which is hard for beginners to understand.
However understanding what slows down your website is key to improving performance and making smarter long-term decisions.
The primary causes for a slow WordPress website are:
Web Hosting – When your web hosting server is not properly configured it can hurt your website speed.
WordPress Configuration – If your WordPress site is not serving cached pages, then it will overload your server thus causing your website to be slow or crash entirely.
Page Size – Mainly images that aren’t optimized for web.
Bad Plugins – If you’re using a poorly coded plugin, then it can significantly slow down your website.
External scripts – External scripts such as ads, font loaders, etc can also have a huge impact on your website performance.
How to improve page speed of Website
7 Best WordPress Speed Plugin For Blog Website
1. Google Page Speed Insights for WordPress
Google Pages peed Insights for WordPress provide you to take decision that increase the performance of your website. Google Page speed Insight gives comprehensive solution for any webmaster to increase website performance, search engine ranking and visitor browsing experience.
2. WP Smush.it
Text part of the website isn’t the one that causes it to load slowly rather it’s the images. Since images are big in size it takes longer time to load and if a user is with slow internet than the same images can even cause the webpage to crash (because of not getting loaded up). So to take care of almost every image you share over your website, you should use WP Smush.it plugin.
It is available for free and since many years. Just install and activate it and in return, it will minimize the sizes of every image you upload without hurting their quality to bigger margin. This is how it reduces the average page load time and I’m sure you’ll find a difference due to its presence.
Strips un-used colour from images
Strips meta data from JPEG’s (this isn’t needed anyway)
Optimizing JPEG compression
Integrates with the Smush.it API
Choose to run existing images through the plugin
GET WP SMUSH.IT
3. BJ Lazy Load
If you’re looking for a better way to handle images over your website then here is a unique solution. Use this BJ Lazy Load plugin and it will add a special jQuery code to the native code. This will force all the images to load up only when the particular part of a webpage is being scrolled.
It simply means that every image below the page doesn’t get loaded up in first attempt. Rather, it happens as a user scrolls down. Since it doesn’t hurt user experience in starting itself and allowing him to see through every other part of your website, so it can score higher when it comes to performance.
Replaces post images, Gravatar images and post thumbnails
Replaces content iframes with a placeholder until content needs to load
Plugin uses jQuery to operate
Serves scaled down images with responsive designs
4. WP Fastest Cache
1-click to clear cache and/or minified CSS etc
Minify CSS and HTML
Set posts/pages to exclude (some like admin area excluded by default)
Set expiration times for all posts/pages or certain URL strings
Premium version available with extra features
5.WP Super Cache
Cache is a special storage, which is there in every system, whether it is a PC or smartphone or tablet. This storage is used to save local data temporary, just to make its delivery to the system ultra-fast. These days, all popular web browsers make use of this technology. You don’t need to involve in how it works or any other technical details or reasons behind rather simply installs a special plugin that can make your website compatible with it.
Support for multiple caching types (Mod_Rewrite, PHP and Legacy)
Serve static html files
6. W3 Total Cache
W3 Total Cache is the fastest and most complete WordPress performance optimization plugin. Trusted by many popular sites like: mashable.com, smashingmagazine.com, tipsandtricks-hq.com and others.
W3 Total Cache improves the user experience of your blog by improving your server performance, caching every aspect of your site, reducing the download time of your theme and providing transparent content delivery network (CDN) integration.
W3 Total Cache is a free plugin and recommended one from my side. You can install, activate and set it up (the whole process is easy and once it’s running it will severely increase the website speed and performance at almost every user’s end. If any web browser disables storing of cache data, then this phenomena won’t work, which is itself a rare condition.
And lots more
7. WP Optimize
It is kind of all in one plugin that can help you deal with a lot of speed increasing issues over your WordPress website. You simply need to activate it and then it will ask which particular features to be activated. It can help you improve database parts, trash data, limit post revisions and various other aspects.
It can even fix plugin related issues which cause the website to work slowly. In short, as I said earlier, it is an all in one package that can help you take care of a lot of things. You don’t need to pay anything for using any of its features.