What is Backlink?
A link which connects two Web Pages and can be internal (between different Web Pages in a single website) or external (between Web Pages in different websites).

Backlink represent external link found on other website and referring to your blog site.

External links are two types – outbound links and inbound links.

Outbound links are the links in your site which could take a reader to other sites. But our point of discussion here are the inbound links – the links which direct readers from other sites to ours – also called Backlinks.

Usage of Backlinks is mostly overlooked by website owners while promoting their website. But according to SEO experts, having quality Backlinks account for about 80% of your chances for having a good search engine ranking.

So let us understand why your webpage needs Backlinks for better page ranking and what methods can be used to create high quality Backlinks in the coming paragraphs.

Backlinks are one of the effective ways for you to spread word about your website and its content. We all know marketing your content is as important as having quality content.

Backlinks are similar to recommendations in real life. Better the services you provide, more the recommendations you get.

In a similar way, search engines judge the quality of your website based on the number of relevant Backlinks you have.

Content Marketing:

Write impressive unique content that guide reader and also created content should be sharable. Make your content in the form of pdf, Doc, Infographic, Graphic, Presentation and submit the content accordingly in different platforms which will create diversified backlinks.

Build Relationships With Niche Competitors:

Network with webmasters of other sites in your niche, you earn the freedom to request a backlink from them. And editorial backlinks from relevant sites are the highest value links you can have today.

Participate on Niche Forums:

Once again, the benefit is niche relevance. But instead of the typical slash and burn link building that many do on forums, try and add value to discussions while you toss in your links. This gains you a lot more than just backlinks

Follow and Comment on Niche Blogs:

Though you must be careful to pick blogs that aren’t spammed to death, and focus on building links in well crafted and informative comments that add value to the virtual community, these can add a lot of link juice to your site – and drive real traffic as well.

Social media presence can boost your Backlinks. You can target commonly used social media platforms like Facebook, Twitter, LinkedIn, Pinterest, Google Plus etc for this purpose.

Infographics is an effective idea to get more Backlinks. Infographics being visual representations of your content are easily accepted by other websites.

commenting in ‘do follow’ blogs relevant to your website or blog. ‘Do follow’ blogs are those blogs which would help in increasing your search engine ranking.

Reciprocal linking can be used for building Backlinks. But I won’t prefer this technique as one has to be extremely careful regarding this.

Document Sharing & PDf shearing: Content should be readable and informative.

Video sharing: Video should be attarcative and Informative.

Slide sharing: make attractive slide with strong content.You can use infographic images for sliding.

Wiki page: Create a Wikipedia Page For Yourself and include your link in the resource section.

Guest Blogging: Still effective, though harder to practice than before. But there’s a trick to getting some great guest blog posts published on niche relevant blogs, and you’ll learn details about how to do this.

Competitor Link Building Strategy:

Competitor link building strategy works when you find the right competitor which has improved with the help of their back-links.

Business Listings:

List your business in all the city based, county based and country based local business directories like yellowpages, hotfrog and more.

Participate in Question Answer Forum:
You can build backlink using question answer site such as Quora or Yahoo Answer or similar site by answering relevant question and leaving your blog site link for further details.

Press release

Its is an another way to get an quality backlinks by using press release. If it properly done, you can get a lot of quality backlinks from press release sites. This will make more people interested in your press release.


Internal Links

Internal Links are hyperlinks that point at (target) the same domain as the domain that the link exists on (source). In layman’s terms, an internal link is one that points to another page on the same website.

<a href=”http://www.domain.com/PageTitle” title=”Keyword Text”>Keyword Text</a>

Internal Link Format

Add relevant keywords in anchor text that elaborate essence of topic and reader easily understand.

What is an Internal Link?

Internal links are links that go from one page on a domain to a different page on the same domain. They are commonly used in main navigation.

These type of links are useful for three reasons:

  • They allow users to navigate a website.
  • They help establish information hierarchy for the given website.
  • They help spread link juice (ranking power) around websites.

SEO Best Practice

Internal links are most useful for establishing site architecture and spreading link juice (URLs are also essential). For this reason, this section is about building an SEO-friendly site architecture with internal links.

On an individual page, search engines need to see content in order to list pages in their massive keyword–based indices. They also need to have access to a crawl-able link structure—a structure that lets spiders browse the pathways of a website—in order to find all of the pages on a website. Hundreds of thousands of sites make the critical mistake of hiding or burying their main link navigation in ways that search engines cannot access. This hinders their ability to get pages listed in the search engines’ indices. Below is an illustration of how this problem can happen:

In the example above, Google’s colorful spider has reached page “A” and sees internal links to pages “B” and “E.” However important pages C and D might be to the site, the spider has no way to reach them—or even know they exist—because no direct, crawl able links point to those pages. As far as Google is concerned, these pages basically don’t exist–great content, good keyword targeting, and smart marketing don’t make any difference at all if the spiders can’t reach those pages in the first place.

This structure has the minimum amount of links possible between the homepage and any given page. This is helpful because it allows link juice (ranking power) to flow throughout the entire site, thus increasing the ranking potential for each page. This structure is common on many high-performing websites (like Amazon.com) in the form of category and subcategory systems.

But how is this accomplished? The best way to do this is with internal links and supplementary URL structures. For example, they internally link to a page located at http://www.example.com/mammals/cats.html with the anchor text “cats.” Below is the format for a correctly formatted internal link.

In the above illustration, the “a” tag indicates the start of a link. Link tags can contain images, text, or other objects, all of which provide a “clickable” area on the page that users can engage to move to another page. This is the original concept of the Internet: “hyperlinks.”

This is the most basic format of a link—and it is eminently understandable to the search engines. The search engine spiders know that they should add this link to the engine’s link graph of the web, use it to calculate query-independent variables (like MozRank), and follow it to index the contents of the referenced page.

Below are some common reasons why pages might not be reachable, and thus, may not be indexed.

Links in Submission-Required Forms

Forms can include elements as basic as a drop–down menu or elements as complex as a full–blown survey. In either case, search spiders will not attempt to “submit” forms and thus, any content or links that would be accessible via a form are invisible to the engines.
Links Only Accessible Through Internal Search Boxes

Spiders will not attempt to perform searches to find content, and thus, it’s estimated that millions of pages are hidden behind completely inaccessible internal search box walls.

Links in Un-Parseable Javascript

Links built using Javascript may either be uncrawlable or devalued in weight depending on their implementation. For this reason, it is recommended that standard HTML links should be used instead of Javascript based links on any page where search engine referred traffic is important.
Links in Flash, Java, or Other Plug-Ins

Any links embedded inside Flash, Java applets, and other plug-ins are usually inaccessible to search engines.

Links Pointing to Pages Blocked by the Meta Robots Tag or Robots.txt

The Meta Robots tag and the robots.txt file both allow a site owner to restrict spider access to a page.

Links on pages with Hundreds or Thousands of Links

The search engines all have a rough crawl limit of 150 links per page before they may stop spidering additional pages linked to from the original page. This limit is somewhat flexible, and particularly important pages may have upwards of 200 or even 250 links followed, but in general practice, it’s wise to limit the number of links on any given page to 150 or risk losing the ability to have additional pages crawled.
Links in Frames or I-Frames

Technically, links in both frames and I-Frames are crawlable, but both present structural issues for the engines in terms of organization and following. Only advanced users with a good technical understanding of how search engines index and follow links in frames should use these elements in combination with internal linking.

By avoiding these pitfalls, a webmaster can have clean, spiderable HTML links that will allow the spiders easy access to their content pages. Links can have additional attributes applied to them, but the engines ignore nearly all of these, with the important exception of the rel=”nofollow” tag.

Rel=”nofollow” can be used with the following syntax:
<a href=”/” rel=”nofollow”>nofollow this link</a>

In this example, by adding the rel=”nofollow” attribute to the link tag, the webmaster is telling the search engines that they do not want this link to be interpreted as a normal, juice passing, “editorial vote.” Nofollow came about as a method to help stop automated blog comment, guestbook, and link injection spam, but has morphed over time into a way of telling the engines to discount any link value that would ordinarily be passed. Links tagged with nofollow are interpreted slightly differently by each of the engines.

The 7 best Ways of Internal Linking To Boost Site Traffic
1. Create lots of content.

In order to create lots of internal links, you have to have lots of internal pages. The first step to a killer internal linking strategy is to have a killer content marketing strategy. You can’t have one without the other.

When you create lots of content, you’ll have lots of linkable content. The more links to the more places, the better your internal linking strategy will be.

Some internal linking strategies propose extremely complex layers of pages, silos of content, and a mathematically-balanced formula for number of links to levels of pages. I say it doesn’t really matter. Internal linking doesn’t require organizational spreadsheets and trigonometric derivative charts.

An internal linking strategy with lots of content looks less like an org chart, and more like this:

There are no “cycles.” There are no “silos.” There are no “tiers.” There are no structured flow diagrams. There’s just plenty of happy links going to helpful places.

2. Use anchor text.

In keeping with the content theme of internal linking, your internal links should use anchor text as opposed to linked images. Image links are fine, provided that images are not the main source of links, and assuming the image is properly alt-tagged.

The proper use of anchor text, of course, opens a new can of worms. Obviously, you don’t want optimized anchors. Just use natural, unoptimized sentence fragments as anchor text, and you’ll do just fine. No cute tricks. No overthinking it. Just highlight, link it, and be done.

Check out this discussion of linkbuilding for a complete discussion on strategic anchors.

3. Link deep.

The deeper your links go, the better.

There are two types of links you should avoid using in your content:

Homepage. Most sites have too many links to the homepage as it is. You would rather strengthen internal pages to boost the overall SEO of your site, rather than simply point more links at the homepage.
Contact us. This is a common mistake of many who are starting out in content marketing. As part of their obligatory call to action at the end of a post, they may write something like, “Give us a call to find out more about our awesome services!” Then, they link to the “contact us” page using the anchor “give us a call.” Don’t link to the contact us page unless absolutely necessary.

In general, you want to avoid links to the top level pages on a site — pages to which the main navigation menu already has links.

The best links — and the most natural links in a content marketing strategy — are deep within the structure of a site.

4. Use links that are natural for the reader.

Internal linking requires a user-focused approach to adding value and information. The link value that gets distributed throughout the site is secondary to this key point — providing value to the reader.

One of the corollary benefits of internal linking is that it improves user engagement on your site. When a user sees an informative link that truly matches the context of the content, they are likely to click on that link. It can be an external link, as long as it’s something that the reader will be interested in. If that link is an internal one, the site visitor stays longer and becomes more involved in your website experience.

Dave Davies, in his Search Engine Watch article, made a good point when he wrote the following:

When you link in your content you’re telling the engine that the target of your link is so relevant and important that you want your visitor to simply be able to click a link and go straight there. Basically, that what you’re linking to is potentially so relevant that the visitor may want to stop what they’re reading and go to the next page.

Content links are a strong signal to both the search engine and the user that the content you’re linking to is really good. Readers want that. Thus, internal linking is helping the reader. But you’re also helping your SEO.

5. Use relevant links.

Internal linking, as I’ve made clear, is less rigorous and scientific than some might think. But you still have to be intentional. Don’t merely link for the sake of linking. Instead, link to content that is relevant to the source context.

In other words, let’s say I have a page on my site about dog food. And, I have a page on my site about the nesting habits of parakeets. (I have neither.)

Should I link the two pages?

There is not a strong connection between dog food and parakeet nests, especially on a superficial level. These two pages probably won’t provide mutual enhancement from internal crosslinking.

But, if I have a page on parakeet food, then it might make a great internal link for my parakeet nest article. Chances are, information about “parakeets” is going to be on both of the pages. Because of this content overlap, the link is relevant.

As much as possible, link to relevant content in your internal linking.

6. Use follow links.

Follow links are the best way to build out the internal link architecture of your content marketing.

One theoretical internal linking strategy of the past was to nofollow most of the links on a page, in order to increase the link juice to a single page. This type of pagerank sculpting doesn’t work as an SEO strategy.

Back in 2005, the search engines came up with the nofollow, known by the attribute rel=nofollow. The idea behind nofollow was that the link “should not influence the link target’s ranking in the search engine’s index.” As Wikipedia stated, such links would “reduce the effectiveness of certain types of internet advertising because their search algorithm depends heavily on the number of links to a website.”

Despite the uproar and confusion in the wake of the nofollow link, most people now agree that it’s a good idea. As Danny Sullivan explained, nofollow links can help sites “avoid problems with search engines believing they are selling influence or are somehow involved in schemes deemed as unacceptable SEO practices.”

In spite of its value, however, using nofollow links is not a strategy you should be using as part of your internal content links. The link value needs to flow freely to and from internal pages, rather than get stopped up by a nofollow. Keep things free and fluid.

7. Use a reasonable number of internal links.

You don’t need tons of links in your internal content. Google’s instructions are simple: “Keep the links on a given page to a reasonable number.”

Question: What the heck is a reasonable number?

Answer: Nobody knows.

Smart people have tried to answer the question, but not even Matt Cutts has provided a definitive statement. He wrote, “It seemed about right to recommend 100 links or so,” and “in some cases, it might make sense to have more than a hundred links.”

So, should you go for 100 links? Maybe, but that 100-total links includes all the links on a page — footers, headers, nav bars, ads, everything. 100 links isn’t as hard as it sounds, once you calculate the total number of HREFs on an entire page.

When it comes to internal linking, I suggest around three to four, depending on the length of your post. I usually write articles that exceed 1,500 words, and I don’t have a link-heavy navigation bar. So, I wouldn’t feel bad about throwing in ten or twenty internal links if I needed to.

There’s no magic number. There is however, the all-important user. Add as many links as would be helpful for the user.

Do not create massive blocks of site-wide footer links!

This was a really common practice on travel and real estate websites a couple of years ago. These websites would include their most prized keyword rich internal links near the footer. It wasn’t uncommon to see upwards of 50 of these types of links near the footer. The problem is when you have a website with thousands of webpages; this quickly multiplies into tens of thousands of “spamtastic” links that the search engines will quickly penalize your site for. In 2013, many of these sites were hit with an algorithmic penalty for such practices.
Conclusion

Internal linking when undertaken with these seven commandments in mind, is a cinch. It’s not overwhelming, complicated, or difficult. The great thing is, you’ll experience a stronger link profile and better SEO by consistent internal linking. It’s even worth it to go back and audit your old content to make sure it has sufficient internal linking.

 


Every Blogger want that audience will reach out to blog. As you know that blog that just started takes time to get audience or get traffic. You can drive audience or traffic by promoting your blog on different platform. If you want to bring in the huge traffic, you must become little shameless to promote your blog whenever you get chance. Here 9 Best Tips To Improve Traffic To Blog:

Content is King and everything

Keep it mind that first and foremost, your blog drive huge traffic due to promotion of blog but if content is not good then you get only new audience reach out your blog but ran away immediately and lead to high bounce rate of your blog site. Your blog only get real traffic when you get returning audience or you may call them loyal audience who return again to find something new on your blog. comes when audience You’ll need to provide useful content.

Participate Actively in Forums

Related niche forum is good way to promote your blog and drive traffic to your blog through that forum. In Forum member ask question whenever they face any problem. As a participant or member of that forum you should try to solve problem of that member and also not forget to add your blog signature and related content link from your blog site. This action will drive traffic not only from that particular member, but all other members.

Visit Other Blogs and Add comments to their blog Post

Not forget to follow your competitors blog and add comment wherever requires. Your comment should be positive and if you pointing any mistake then also add possible alternate solution in that comment. Such action attract your competitor audience and then will try to reach out your blog site. This action also draw huge traffic to your blog site.

Add Tags

WordPress have provide easy opportunity to add Tags in blog post so that search engine crawler find while crawling your site. And when a user search similar keyword to Tag then Search engine list your tag in search engine result page. Adding tag also build tag cloud which help to drive traffic through Search Engine Result Page.

Add Links

During content creation or blog writing not forget to add internal link in blog wherever it requires. When your audience visit your blog post then these internal link will help to find relevant content and audience will not leave you blog site to that. Alos this action reduce website page bounce rate.

Submit Your Site

After publishing your blog post not forget to submit your blog post to all search engines to list it in for search engine result page. You will also need to ping all the engines every time you update. To Ping all search engine use free service such as Pingoat or Ping-O-Matic to ping all.

Install an RSS Button

Installing a RSS Button make easy to audience to subscribe your blog. And whenever you publish a new blog post user will reach out easily.

Read Up the Latest Traffic Building Trends

For writing a fresh and latest blog post read up the latest traffic building trend on different mode of information such a social media, technical website. As you know that top bloggers always offer traffic building tips in addition to other helpful information.

Analyze Your Stats

Apart from above steps, you’ll must analyze your blog site stats time to time using Google Analytics and other similar type site that offer services. Your blog site statistic will not only let you know how many people are stopping by each day, but they’ll also let you know where everyone is coming from. This will enable you to determine which traffic boosting methods work best for you.


You can make money online without Investment but technically not possible to make money online without investment, as some are hidden expenditure such as Computer, Electricity, Internet charges, your efforts.
You may keep all those hidden cost aside then yes you can earn money online without investment. Here 11 Best Ways to Earn Money Online without Investment.

Make A Website And Earn By Google AdSense

Google Adsense is most favorite make money online source between whole worldwide bloggers including me. Google Adsense have requires a website which has enough traffic for advertising. First get Google Adsense approval as it’s not hard but Google approve only after analyzing your blog site. Now go to earn money by Google Adsense, at present millions of blogger earn money online through Google Adsense up to 500 to 2000000 monthly.

Don’t worry if you do not get Google Adsense approval, there is others player also or you can say that there is alternate ways to monetize your website other than Google Adsense. So, you can use other best advertising companies which are so easy and people earning without Google AdSense enough money through Chitika, media.net, infolink, Amazon Display Ads, Adversal, biglinks, skimlinks etc can be many like that but use that your choice.

Earn Money Via YouTube

Hope you know that YouTube help to earn money online and is the best way to earn money in thousands of dollar everyday. What is requirement of money making from YouTube? A good video only? As You know YouTube is video publishing platform where you can publish video. Google show advertisements on your video when any user view your uploaded video on YouTube. YouTube take fee for showing advertisement on their network. And google share the revenue earn after showing advertising on your video.

You need to create own eye catching or amazing videos which liked by peoples. Once your video is ready just upload on YouTube and monetize it, after that YouTube will show ads inside video and give you revenue according to video reaches. So more view more income, how much money you will earn ? This is depend on your performance and video views, how much perfect created video you have.

Earn Via PTC Sites

If you haven’t sufficient time for work hard and still want to earn money online then try PTC (Pay To Click) sites. By this way you can earn up to $100 week. PTC sites are the ads providing sites where you need to click and read advertisements for a few 20 to 30 seconds only and you will be paid for every advertisement which you will view.
If you search on google, many sites you will find where you can make money by viewing ads but which site is genuine ? That’s a most point. So suggest you that if you going to join any ptc site then first read that review on various sites on google after that register. Please keep in mind ptc are always free so never pay for it so use that sites which sites are free and no investment.

Affiliate Marketing

And are you perfect in promoting stuffs ? that great ! so this affiliate marketing program for you. After Google Adsense, affiliate marketing is a big source of their big income of top bloggers. Affiliate marketing is growing day by day and people making a big amount of money via it. In Its you need to promote their online shopping products and they will give you 5 – 30 % revenue of price of product. There are hundreds of online companies are available for affiliate like Flipkart, Amazon, eBay, Clickbank, etc. where you can join & work for their products.

Affiliate marketing is a so easy work just collect customers through your blog or website or if you don’t have a site then you can use social networking sites for it like facebook, whatsapp, twitter etc for share your affiliate product links. When people buy product via your link, in return you can earn 5% to 30% commission.

Photos Selling Online

This is another great make money online work for who is perfect in capturing a eye catching photo. For perfect shoot use of your smartphone or professional camera and collect some high quality and amazing pics of green nature, amazing places, human pics etc.

And a good news for you that you can sell these images online now on famous photo selling sites like Shutterstock, Fotolia, iStockPhoto, Photobucket. After submit your photos if you buy your photo, you will get paid with some fix price. So is that great small business na ? So don’t see my face just pick up your camera and start shooting attractive pics and earn money online.

Make Yourself a Freelancer

Freelancing is that best way where you can show your talent and also its a big make money portal. There are the thousand of famous websites or companies searching for a talented freelancer for a temporary basis. If you are perfect in content writing(articles), web designing, multimedia graphics designing then you can provide them your paid services.

Freelancers making thousands of dollar per month via work on websites or companies. The income depending on your freelancer work and how work you are providing. You can work for the most popular freelancing websites like Freelancer.in, Elance, Upwork WorkNHire, People per Hour etc. There you do not need any setup process just register and start you work and earn money online fast.

Captcha Solving

Captcha solving ? Yes this is real, if you have any extra time then you can get extra income via become a captcha solver. This is the one of the easy and interceding way at make money online ways. You don’t need to do anything, just read the captcha images and type the exact words as we solve captcha when a site ask for their security. For fast and more earning to your speed of solving should be fast and sharp. More solving more earning in less time and complete your earn money task.

There are dozens of captcha solving websites like Kolotibablo, MegaTypers, CaptchaTypers etc are giving paid up to $1 to $2 for every 1000 captchas. So try to solve more captcha and earn massive income from it. If you solve 3000 captcha in a single extra time then your income will be in –

1 day = 3$ = 201 INR
1month = 3×30 = 90$ = 6030 INR

Become A Writer

Writing !! How much write you can per day ? In my case, i can write at computer up to 4000 words in a single day. Writing is another great listed way in our list for earn money online. Your writing can be used for different types of content depending on website or company which want to fresh content. You can write for Website or news blogs, news companies, educational, institutions, etc. You will be paid according your writing skills. You can be paid $5 – 10$ for wrting 500 – 1000 words.

So if you have awesome talent of wrting skills then there are plenty of sites like Writerbay, Elance, Textbroker, iWriter, FreelanceWriting, ExpressWriters.com, FreelanceWritingGigs.com to show your writing and earn money online via content writing.

Online Teaching

Online teaching is the best way of share knowledge online and making money. So are you a teacher ? And can you teach on Internet properly ? Then you can be an online teacher. You can teach anything according to your skills and education in this virtual internet world. Keep in mind that offline or online whatever teaching position is not so easy task so for this, you need to better knowledge about your field.

There are many online teaching portal where you register and you can start your online class. In this internet world everything is demanding so you can share knowledge about cooking, english, mathematics, designing, engineering etc. There is a best service called Udemy. This websites basically is teaching content selling place where you can make your courses and earn money from online via your materials. You will get paid when a costomer buy a online course which you created.

For better income your skills should be perfect on that subject on which you re teaching. Also the internet and computer knowledge are the main points in online teaching. If you know about photoshop and making videos then by helping these things you can develop your content more interesting and easy to understand.

Earn Money Fiverr

If you are a multi talented person then Fiverr is a another good place where you can make money online. In this site you will be paid for any service up to $5. Just make your list of services which you can do perfectly and go to the website Fiverr.com and search your own service which you can do on Fiverr. If you want to become a seller on Fiverr then you need to make your gigs where you can tell your about work to people and also say your work price. If any kind of person will order your service then complete. Even if you complete 2 gigs in a single day, then let we do some calculation for monthly income.

1 day = 2 gigs = $10
Monthly = 60 gigs = $300
Then $300 = Rs.20000/- per month.

Thats a not good In part time ? Of course that a best for so now start and earn money.

Earn Money Via Survey

75% survey sites are fake but 25$ sites are genuine where you can make money in reality. A surveys competition is a easy work which takes only 6 minutes – 33 minutes depending on the survey length requirement. There are no need to do anything more, just write a own feedback and opinion in a survey task. Some easy question can be ask by you and no need to write anything more. On this job you will be paid $0.5 to $20 depending on the length of the survey, profile and your country. But main thing is that which sites and really paying for that or which are fakes.
There are plenty of best survey sites you will find, but before join check that review and legal report and know deeply about that online surveys sites and make money online fast.


Generating leads for your blog or blog post drive huge traffic. bug lead generation digital marketing skill and takes times to

show desired result. Today I am talking to Best ways to Generate lead from online marketing

1. Website optimization and landing pages

This is actually the first thing you should really focus on – a must have if you’re doing online marketing. It’s your piece of the internet, so it has to be attractive and it has to hold visitors’ attention as long as possible.

2. Creating Lead-Generating Content
You need to create relevant content, to utilize the researched keywords and to start directing traffic through to the landing pages.

3. Content marketing

Content marketing is about creating and distributing valuable, informative and entertaining content to potential customers interested in a specific topic. Your goal is to become a trusted advisor in your expertise domain. Remember, though, that you have to publish only valuable and relevant content on a regular basis if you wanna achieve positive results. If you manage to
do so, this will help you:

a. Attract more traffic to your website
b. Generate higher conversion rate
c. Build a stronger image of your brand
d. More traffic on your website

4. Cold emailing

Cold emailing is about sending witty and personalized emails to target customers that you’ve previously had no contact with.
It can lead to great marketing achievements because:
a. It gives you the possibility to reach high executives (who are not that often on the web) and explore new markets
b. It gives you the possibility to reach high executives (who are not that often on the web) and explore new markets
c. It gives you the chance to deeply explore your local market
d. It’s one of the most personal marketing tactics
e. It’s the quickest way to grab somebody’s attention
f. It’s creative
g. It’s relatively cheap compared to other tactics
h. It can give you a surprisingly high ROI

5. Email Marketing:

You can collect people’s emails by putting an opt-in form on your website, and send regular newsletters to subscribers. This can become your backbone tactic for your lead generation strategy, if you know your target audience’s’ needs and if you can offer awesome resources in exchange for visitor e-mails. Indeed, a subscriber list is a great asset that can guarantee traffic
for a website and that can help you build trust over time. Moreover, email marketing is cheaper compared to other tactics and it’s quite easy to set up.

6. Knowing the customer
Researching the target audience is a must, it ensures that the produced content is fully optimized for the relevant customer, and that there’s a target audience for the product or service being marketed.

7. Brands Will Increasingly Target Niche Markets Out of Necessity.

Online marketing is becoming more crowded; though the number of available consumers has remained more or less steady, millions of new businesses have flooded into the space for a piece of the pie. This is especially true in the content and social media marketing spaces. One of the best solutions for this is to target a more specific niche, appealing to a narrower range of
demographics with a more specific topic. As a result, we’re bound to see more companies opting for more targeted, almost personal-level content and campaigns.

8. Telemarketing

Go on Skype and add people to contact. Another way is to invite the public for a Google Hangout session.

9. SMS Marketing

Some classified sites still allows ad posters to post their phone number. You could take advantage of this and directly text them the offer.

10. Guest Posting –
Write up an article about your offer, put it up on a relevant blog that needs it, and there you got direct interaction with the community of that blog.

11. Question and Answers site –

go to any Q&A site and start answering questions of target leads. They ask and you answer with your offer as a solution.

12. Mobile marketing rate will increase.

Just several years ago no one could have imagined that mobile apps might become so popular. But that fact is – it has become! And what is more interesting it becomes more and more popular. Why is it so? Apps are easier and faster to use. Users can carry their phones with them but carrying computers and large gadgets is not convenient. They say, that the same ads work better on mobiles than on computers. So, the development of using mobiles is beneficial both for those marketers who create new apps and those who advertise their products/services via apps.

13. video marketing.

More and more people are going for “ data visualisation”. Just looking around one can easily notice that videos are everywhere. Particularly large is the usage of explainer videos. Most users and potential customers will prefer watching an explainer video to reading a whole article. And besides visualised products inspire more trust and emotions that
anything else.

14. PAY PER CLICK

PPC remains for pay-per-click, a model of web promoting in which sponsors pay an expense each time one of their advertisements is clicked. Basically, it’s a method for purchasing visits to your site, as opposed to endeavoring to “acquire” those visits naturally. Web index publicizing is a standout amongst the most famous types of PPC. It enables publicists to offer for advertisement position in a web search tool’s supported connections when somebody seeks on a catchphrase that is identified with their business advertising.

Here are some pay per click marketing tips:

1. Know what pay-per-click advertising is
2. Clear objective
3. Know Your Competitors
4. Use Ad Extensions
5. Where ads will show online
6. Maximum PPC price
7. Target your areas

15. social marketing.

Various statistics show the growth in social media usage. And even without following any statistics, just only scrolling the timeline on popular social media such as FaceBook, Twitter, Snapchat, Instagram and many others, one can see how thinks roll. Particularly for digital marketing…Videos are everywhere with some carrying direct CTA and ads and some others use videos for indirect advertising.

Social Media Marketing

post your offer up on social network sites as your outlet. Interact with the people there (hence, the social part about the site), and pull them in.

a. Research your audience, find out which social networks they use most frequently. Build a presence on those. Engage, be helpful, non promotional. Continue to follow the 1:3 ratio rule for promotional versus non-promotional content

b. Join online communities (i.e. Google+ Communities, LinkedIn Groups, Facebook Groups, Tweet Chats) and participate, engage and be helpful – most importantly, provide value and build your own digital authority

16. Infographics:

If you don’t have someone on your marketing team who dabbles in graphic design you need to hire them, or learn yourself.

Infographics are everything awesome about visual content. They’re simple and straightforward, visually appealing, and palatable in a few moments. They take all the information from a blog article and condense it into one simple-to-understand, shareable, saveable, downloadable piece of content.
Oh, and businesses who market with infographics grow in traffic an average of 12% more than those who don’t.

17. Slideshare:

Slideshare is going to be big in 2014. We’re going to see it becoming more mainstream for online marketers as the year progresses. The ever-growing audience, and their very reasonable pricing structure (I’ll bet you whatever you’d like that we’ll see their PRO plan rates increase by June) are irresistible. I’m talking lead generation at less than a dollar/lead – check it out.


As more websites are hosted on WordPress than any other CMS, doesn’t reflect that WordPress CMS is good for everyone. Its not matter which niche you are in, there are many alternatives available to WordPress CMS. Some of them I have heard of and some of them using while other are just come to know during the research of WordPress alternative CMS.

You may have a small business, enterprise team, blogger, e-commerce store, or someone looking to express some digital creativity, there are multiple WordPress alternatives waiting for you. I would suggest that don’t settle with a CMS that doesn’t fit your requirements.

1. Drupal

I listen Drupal long ago but have not chance to hand on Drupal. Recently my company decided that their website should be with Drupal (Soon I write whole series how to explore Drupal CMS). Drupal is one of the most flexible CMS options available. Since it’s an open source platform there is support for just about any need and you can find modules that can adapt to any situation. You’ll typically find enterprise websites that need advanced security and custom solutions using Drupal.

2. Blogger 

Blogger is one of the best known blogging CMS platforms on the market. The best part? Blogger is completely free to use. You’ll start out with a blogspot domain which has become synonymous with beginner, so you’ll want to purchase your own from a registrar. This is a blogging only CMS, don’t expect to create an entire website here.

3. Tumblr

Tumblr is most often associated with teens and micro blogging. It’s hard to take Tumblr seriously as they lack any insight into analytics and SEO additions. You can count Tumblr as a social network more than a blogging platform. Though, the upside to that is your content can go viral much more quickly when it gets noticed.

4. Magento

With the ability to manage multiple e-commerce storefronts, Magento appeals to large scale operations. Sometimes, the sheer amount of options, apps, and extensions can prove to be too much for a small team to handle. There is a long setup time with an even  longer learning curve, but when you get the hang of it, Magento is well worth the effort. I strongly suggest having a dedicated developer in-house.

5. Squarespace

A quick and easy option, Squarespace can create an aesthetically pleasing website in less than a day. Just understand that your options are rather rigid. There won’t be a ton of wiggle room when it comes to creating specific customized options. Squarespace works best with basic, unsophisticated, and sleek sites.

6. Umbraco

Considered to be intuitive to must developers, Umbraco is often called easy to use. Don’t be fooled though, that is only the case for users ready to write code from scratch. This is no drag and drop WordPress replacement. It scales nicely with large sites and easy to keep up to date.

7. Joomla

Joomla is ideal for mid-sized businesses that lack a dedicated technical team. The backend interface is designed for people without a technical background. Changing content is quick and, for the most part, easy. Joomla’s large developer community offers endless 3rd party add-ons.

8. Microsoft SharePoint

More typically known as a team collaboration software – not too different from Google Drive – SharePoint has slight potential as a CMS option. This won’t be used as more than an intranet or publishing site, but it still deserves a spot on the list. A blogger who has experience with Microsoft products can feel more at home on SharePoint than other blogging channels. It can even come in handy if you have a virtual team working on multiple pieces of content at once.

9. Weebly

Incredibly simple websites, no coding knowledge needed, and multiple use cases. That is how you sum up Weebly in a sentence. This platform is for small businesses or consultants looking to put up their first website. You can bounce between a regular site, a blog, or an e-commerce store. Weebly is all over the place for first time web users.

10. Wix

Another no coding needed, drag and drop option. Wix is a direct competitor with Weebly as they are both targeting users that aren’t quite in need of a fully flexible website quite yet. This is a great place to start, although when you want to move past a basic web presence you’ll need to upgrade.

11. Sitecore

Sitecore plateform is combination of a marketing platform and CMS. Sitecore offers incredible flexibility for you, although in return is very complex and lacks user friendliness. Working with Sitecore need to pay heavy development costs or hire an in-house technologist.

12. Ghost

Another blogging only CMS, Ghost was developed to be a back to the basics WordPress alternative. Ironically, it was also developed by a prior WordPress developer that was upset with the direction the CMS had headed. Ghost is a great publishing platform with a small, yet unique following.

13. Medium

Everyone has heard of Medium. This blogging platform was created by the same company that founded Blogger and partnered with the co-founders of Twitter. Because of their background, Medium heavily incorporates social subscribing aspects. You’ll need to sign up with an account from one of your social networks if you want to use Medium.

14. HubSpot COS

HubSpot is by far the most popular marketing automation tool on the market. What a lot of people don’t know, however, is they’ve recently released a CMS platform that has amazing performance options. Average websites are static, yet HubSpot has developed a way to create an omni-channel personalization environment based on gathered contact information. That means you can custom tailor your website to show different users different content. Let’s not forget, when HubSpot’s marketing automation, CRM, and COS software are all being utilized you’ve got one powerhouse technology stack.

15. SiteBuilder

A basic website is free on SiteBuilder and most features are separate paid add-ons. This is a nice solution because as you need new qualities you can pay as you go. SiteBuilder is a fast and easy CMS that matches up fairly similarly to the other drag’n’drop platforms. It’s basic enough to get the job done without a headache.


Everyone want to their website to expand business. Their purpose and mode of website is different but one thing is common i.e. website. There is many ready to go CMS such as WordPress, Joomla, Drupal or Magento which provide feature that in couple of hour you have own website.

As a programmer I am also frequent in ASP.NET and C# to make website which provide complete control on every aspect of website. In ASP.NET only one problem in my view i.e. time consuming as website will be developed completely according to your requirement. Later I will write complete guide how to develop website in ASP.NET using C# and SQL Server or MySQL as back end.

Here I am talking Step By Step Guide to Make a website in WordPress:

  1. Select a domain name
  2. Find a good hosting service
  3. Register your domain name
  4. Configure WordPress in Hosting service
  5. Customize WordPress According to Your Requirement
  6. Select a responsive theme
  7. Add Essential Plugin in your WordPress
  8. Add minimum Required Pages in Your new website
  9. Enjoy Your website is Ready to Go.

 

 


Everyone want to make money so work according to their expertise or ability. You can also make money passive income online. There are many ways to make money passively while you are away.

Benefit of passive income is that once you put your efforts in your work that pay while you are offline, away from home or sleeping.

In this post I am talking about 11 Best Ways to Make money passively.

1. Blogging
Blogging is among the best ways to make money passively. You should not expect you start making money immediately after starting blogging. Blogging pays your efforts well but its take time because any online activity that pays you need traffic. You can get audience after marketing your blog site. And you should market your blog when your blog site have enough content to fill appetite of your audience.

2. Ebook
Write an ebook on any topic such as guide, beginner guide, story, short stories and publish it on different ebook publishing site such as kindle. After little marketing efforts ebook pays much more passively.

3. Selling Stock Photos
Smartphone provide opportunity to become amature photographer and internet also provide opportunity to sell your photo online on different online stock website

4. Sell Online
E-commerce site brings whole world product in your drawing hall and also provide opportunity to become a seller from your home.
If you have any product that can sell online then you have very good chance to become a seller and make money passively.

5. YouTube videos
Make video or record any viral video and upload to youtube and monetize your video. Whenever any one watch your youtube video then before playing video advertisement will shown to user. The product advertiser pay for showing advertisement to youtube and youtube also pay to you as they make money from your video.

6. Affiliate marketing
Advertise affiliate product on different platform and whenever you’re affiliated product able to make a sell then affiliated marketer pay commission to you.

7. App Development
As 80 percent smartphone running on android operating system, app development is lucrative way to make money passively. Develop a android app and registered it on Google play store on free. When a user download your app and open it. Google advertise product on smartphone and also pay a part of advertising income to you.

8. Online Course
Build online courses on your expertise field and sell it on different online course provider such as udemy, linkedin etc. Whenever any student buy your course you will make money.

9. Network Marketing
Start selling any product through network marketing such as MLM. Although this now old techniques but still fruitful to make money passively.

10. Start a Business and Have Someone Else Run it
If you have no fund crunch then open a business and hand over to loyal person for a fixed monthly charge which also pay you handsome money for your investment.

11. Sell Insurance
Sell Insurance is also among the best and proven to make money as everyone buy insurance to cover any future incident.


As we know that WordPress Plugin is building block of WordPress CMS. You can manage WordPress Blog site better with these must have WordPress Plugin.

Here are plugins that I have used in sparklingtalk.com, and this list is only for beginner as I have added more WordPress plugin after my requirement but these are ones I’ve had experience with and would recommend as enhancing your WordPress blog.
Akismet –

Akimet WordPress Plugin included with WordPress CMS and is (in my opinion) one of the essential plugins  that you must need once you start to receive pretty much any traffic – the bots won’t be far behind. While it’s not perfect, it goes a reasonably good way towards expunging the spam.


All in One SEO

Does what it says on the tin. Some of the <meta> tags generated are ignored by many search engines now but most of the options inside of here will benefit you in some way or another.


Contact Form 7

Makes it really easy to add a contact form to your site, with the field that you want, not necessarily the ‘standard’ ones. For more advanced needs, it’s possible to configure multiple forms. Offers easy integration with reCAPTCHA and Akismet.


FD Feedburner

Feedburner is a really great tool for gauging statistics related to your feeds. This plugin handles the redirection of your feeds to Feedburner, and requires next-to-no configuration.

Google Analyticator

This plugin makes it easy to add Google Analytics tracking to your blog, and includes dashboard integration. Also supports link tracking, so you can see the direction in which people left your blog.


Google XML Sitemaps

Generates an XML sitemap of your sites contents. It’s possibly one of the best ways to ensure that Google (+ others) indexes all of your sites content. Sitemaps are automatically built when changes are made, and search engines are pinged, which notifies them of the changes. It also has a pretty comprehensive set of options, meaning you can change almost everything about the generated sitemap.


W3 Total Cache

W3TC is an awesome plugin for helping WordPress scale. It packs some pretty impressive features, including the redirection of your resources to a CDN (along with syncing the two) and the static-caching of your posts.

 

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